Speaker Information + Resource Page

(Open Call Application)

Submissions close on July 31, 2020

 

What is up, homeslice?

I’m so excited you want to team up with you to pull off something that’s going to be absolutely incredible.

This interview series is a three-day virtual event for burned out coaches and advanced bloggers looking to replace their 1:1 services or ad income with digital products.

Part of that is by sharing new experience examples and voices. Because well the big-time gurus are pretty amazing it’s time you let some other voices shine. 

Here on this page you’ll see the rundown of the event, the dates, the promotional requirements and of course your application to be considered for one of our speakers slots.

We will be receiving alot of applications what means unfortunately will only be able to contact those who have been accepted as speakers for the Big 3 Summit.

 

Meaning if you do not hear from us by August 5, 2020 you were NOT chosen as a speaker. However we will keep your information on file for other summits and bundle we may be running in the future.  

 

Also if you’re chosen as a speaker and complete your presentation requirement you’ll also get free access to the Sales Booster Action Pack All Access Pass.  


 

Quick Access Links:

How It’ll Will Work           What makes this summit different?             Promotional Requirements/Plan

 

What I need from you      Affiliate Deals & Income Potential     SPEAKER APPLICATION FORM

   Important Dates & Timelines 

How it’ll all work

Let’s do a quick rundown of how the whole thing will work.

The event will run from September 15th – 17th, 2020 with 4 – 5 pre-recorded presentations / interviews running each day. 

These presentations will include 40 minutes of content (with [up to] a 3-minute pitch) and a “live” chat. 

While the presentations themselves are pre-recorded, all speakers are asked to attend their presentation time “live” to interact with attendees in the chat box.  This will do amazing things to help you stick out and boost your ‘Know, Like & Trust’ factors through the roof with thousands of your best prospective customers. 

Along with the “live” presentations, there will be a Facebook Group for attendees to hang out in, hold each other accountable, and ask all of the speakers additional questions.  If attendees have good questions while your presentation is going on, you’ll be able to go live in the Facebook Group for a bit of an encore to answer those questions, connect with the attendees, and provide even more value.

The additional Facebook lives  and general participation in the Facebook group are not required but definitely encouraged to help you stand out and gain more customers and subscribers. 

What makes the Big 3 Summit Different

What makes The Big 3 Summit Different?

Let’s be real.  This probably wasn’t the only summit invite to pop into your inbox this week.  So we want to make sure you know what sets The Big 3 Summit apart from other online summits.

What makes The Big 3 Summit different is, in your pre-recorded interview or pre-recorded presentation, we only want you going over the 3 most important things our viewers must do to have success in the area you teach about, and how to avoid the 3 BIGGEST mistakes in your area of expertise. 

Our goal is not to overwhelm attendees with a fire hose of contradictory information.  We want people leaving The Big 3 Summit with an action plan to take them from the idea phase to promotion to sales –  Quickly. 

Promotional Plan

Leading up to the summit, we’ll have two weeks of promotion.  You’ll be provided with email and social media swipe copy, and social media graphics to make it all easy.  I’ll even have a suggested posting / sending schedule for you to make promo easy to outsource to a VA.

During the promotional phase, as the summit is running, and for a week after the summit is complete, we’ll also be promoting The Sales Booster Action Pack.  This includes an All Access Pass for the replays, audio versions of all the presentations, full transcriptions, cheat sheets of presentations, along with bonus Trello boards, courses and eBooks.  

This will provide immense value to our attendees, while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commission.  (And if you choose to submit a high quality product to the Sales Booster Action Pack you’ll also get an increase in your commission rate from 40% to 60%.)

What I’ll Need From You

So this all sounds great, but what kind of work does it require from you? My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.

1. Basic Information

The first thing I’ll need is some very basic information from you so I can finish up our registration and speakers pages. This information includes things like:

  • Name.
  • Title.
  • Short Bio.
  • Square headshot.
  • Landing page link to 1 Freebie you’d like to tell our attendees about.

Once you give me the thumbs up that you’re in, and your contract is signed – I’ll send you a link where you can upload all of this information easily.

2. Show up in the chat when your presentation goes “live”

Once the final lineup is created we’ll be emailing you with the time and date your presentation will go “live”.

Our goal is have the presentations follow the sequential order someone would go through when creating and selling a digital product.

The Big 3 Summit schedule goes like this:

  • Day 1 (Sept. 15th, 2020) Creation, Mindset & Legal
  • Day 2 (Sept. 16th, 2020) Sales, Conversion & Launching
  • Day 3 (Sept. 17th, 2020) Audience Growth & Social Nurturing.

With 4 – 6 presentations going “live” from 10am – 6pm EST.

When submitting your personal information you can indicate the general time slot window that would work best for you.*
*While we will try to be as accommodating as we can, if everybody who talks about sales topics wants the spots to go “live” from 4 – 6pm, that’s not going to be possible, so slots will be allotted on a first-come first-served basis.

Click here to see the list of times that are available and to schedule your slot. (If you have a tight schedule be sure to grab your spot right away).

While your presentation / interview will be pre-recorded, you’ll still be required to be in the chat box “live” during your time slot to answer questions and connect with attendees. During this slot, once your presentation has had time to air, you’ll also be able to jump into the Facebook Group for an encore and to answer any great questions that weren’t answered in your presentation. (These Facebook lives will also be added to The Sales Booster Action Pack).

3. Presentation

Next up is your presentation.
You have 1 of 2 choices:

1. Pre-Recording Presentation From You Solo

You can submit a pre-recorded, nicely edited 30-40 minute presentation.
Your presentation should include great, actionable content and MUST include the 3 BIGGEST things attendees need to do if they are going to find success in your area of expertise plus the 3 BIGGEST mistakes most people make and how to avoid them.

Your presentation may include up to a 3-minute pitch at the end for either a paid product and / or your Freebie which will be offered on your speaker presentation page.

Here’s the suggested format:

  1. A quick introduction of yourself.
  2. An overview of your topic and why it’s important for digital product creators to master it.
  3. Teach the 3 Big things people must do to see success in your area of expertise.
  4. The 3 Biggest mistakes people make when trying to have success in your area of expertise and what they should do instead.
  5. A recap of each Big 3.
  6. Action steps (with the goal of simplifying their existing process).
  7. Up to a 3-minute pitch – Don’t forget to mention your Freebie.
  8. Include questions for attendees to answer in the chat box throughout to boost engagement.

Please structure your content in a way that allows attendees to walk away feeling like they’ve really learned something, rather than a webinar format where they feel like they’re missing something that they need to buy from you asap.

With that being said, you have your choice of the following presentation formats:

  • Slides.
  • No slides (just your gorgeous / handsome face)
  • A mixture of the two.
Pre-recorded presentations are due no later than 11am EST on August 19th, 2020.

2. Interview Style:

If you’d like to go with the interview style presentation, after you sign your speaker contract you will get a link to book to your interview slot.

There are several interview slots Monday – Saturday until August 19th. If you have a very demanding schedule, please get your contract signed quickly as these slots are first come first served.

Interviews will be conducted via Zoom.us in late July – August 19th, 2020.

  • You’ll still be responsible for having:
  • A high quality microphone.
  • A quiet area to record.
  • Note or a general outline of what you are going to say
  • To look presentable on camera (as the video will be shared).
    (Optional) “good” lighting.

Our format will follow that of the pre-recorded presentations:

A quick introduction of yourself.
An overview of your topic and why it’s important for digital product creators to master it.
Teach the 3 Big things people must do to see success in your area of expertise.
The 3 Biggest mistakes people make when trying to have success in your area of expertise and what they should do instead.
A recap of each Big 3.
Action steps (with the goal of simplifying their existing process).
Up to a 3-minute pitch – Don’t forget to mention your Freebie.

I’ll be asking like things like “Okay, since we got Thing 1 down, what’s the next thing we should be focusing on?”

While I don’t want you to sound robotic, this interview will only be getting “light” edits so if you mess up – correct your mistake quickly and move on. Don’t ask to start over.

Interviews must have taken place no later than 5pm EST on Wednesday August 19th, 2020.

4. The Sales Booster Action Pack (All Access Pass) Contribution (Optional but it will increase your affiliate commission percentage by 20%)

The Sales Booster Action Pack (All Access Pass) will be a huge addition to the presentations we’re running. To make it even more valuable, I’ll ask each of you to provide one resource to add. This includes things like:
eBooks.
Workbooks.
Courses (big or small).
6-month memberships.
Beefy Freebies (Part of online courses / products) you don’t give away anywhere for free.

This offer will have a high conversion rate, so we can’t accept any 1:1 offers as contributions.

It’s totally up to you to decide whether you’d like to create something new or provide something you already have.

While this isn’t required, it’s highly encouraged that you contribute.

Anyone who does contribute a premium resource (aka not something you’re giving away for free somewhere else) will get a 60% affiliate commission on sales, rather than 40%.

Information for these resources is due on August 19th, 2020 via a questionnaire you will receive upon asking to be included in the program.

Note for most people we will require you to supply us with an exclusive full price discount code for your product, mockup of the product, product description and value.

5. Promotion

The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is of huge benefit to everyone involved.

Because of that, everyone is encouraged to share on social media and to email their lists during the promotional period, which starts on September 1st, 2020.

You’ll want to share using your affiliate link (which you can set up here) so you can get in on the 40% commission that will come from any of The Sales Booster Action Pack (All Access Pass) sales (60% if you’ve contributed a premium bonus).

You’ll be emailed a link on August 26th, 2020 where you can access swipe copy and graphics for The Big 3 Summit. (More information below).

6. Live Participation

And last but not least, comes your participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part.

All I ask is that you participate in the chat during your presentation slot.
If you can interact in the Facebook Group throughout the week to help attendees stay excited and engaged, that would be great too.

While you are not required to attend the events of other speakers, it’s highly encouraged. We’ll be able to get some great discussions going about the topics being presented.

Affiliate Details

While summits are great for overall visibility and making new connections, a little extra income never hurt either, right?

 

That’s exactly why I’ve set up an affiliate program for The Sales Booster Action Pack (All Access Pass) where you’ll receive a commission from all sales from traffic you refer to the event.  

 

Payouts will be made automatically via Paypal 30 days after your lead purchases their copy of the The Sales Booster Action Pack (All Access Pass) (as long as they do not ask for a refund. (Which won’t be offered anyways). 

 

This means if you have a qualified lead who purchases The Sales Booster Action Pack (All Access Pass) on Sept. 1 (the first day registration will be open) you will receive a commission for that single sale on Oct. 1, 2020 with the last payments being processed on Oct. 19, 2020.

 

The commission structure is as follows:

  • 40% for all speakers.
  • 60% for all speakers who include a premium bonus.  

The pricing structure will range from $47 – $127 depending on what time & level your leads purchase the all access pass. 

 

To make it as easy as possible for you to generate extra income, the Resource Vault includes things like email and social media copy, and social share graphics.  However, you’re more than welcome to write your own copy and even run your own Facebook ads. 

 

Just remember to use your affiliate link

Please note we will be using ThriveCart Affiliate Tracking which is all encompassing.  Meaning; if you send someone to the summit through the main The Sales Booster Action Pack (All Access Pass) links you WILL get the credit for the Tripwire (Action Taker) price. 

 

ThriveCart is also a last click system.  Meaning; if Sue clicks on Sara’s link to register for the summit but doesn’t buy until AFTER she clicks on Joanna’s link to The Sales Booster Action Pack (All Access Pass);  Joanna gets the sale.

If they click on one of my links to ultimately purchase you will still get the credit.  We will also be including YOUR unique affiliate link for The Sales Booster Action Pack (All Access Pass) on your speaker page. 

 

Which means if somebody ultimately ends up buying The Sales Booster Action Pack (All Access Pass) after your presentation you will get the credit for it.  All the more reason to make sure your presentation is the best it can be and you show up in the chat box. 

 

As with all affiliate promotions, be sure to disclose that you’re an affiliate when sharing with your audience.

SPEAKER APPLICATIONS

Resource Vault

Now for those resources I promised you to make your life as easy as possible.

On August 26th, you will receive a link via email with a folder that contains all of the following resources to help you promote the summit (again don’t forget to use your affiliate links):

  • Summit branding information (in case you’d like to show off that you’ve been featured, on your website).
  • To do list with due dates so you can keep track of everything nice and easily.
  • Email swipe copy and suggested send dates.
  • Social media swipe copy and suggested posting dates.
  • Social media graphics (Instagram / Facebook main feed, Instagram Stories).
  • Gifs to use in your emails. 

 

If you want to do a pre-recorded presentation we can provide you with branded slides to use (these will be Canva slides).

Action Steps

Phew, that was a lot to cover.  You’re awesome for making it this far 😊

For the sake of clarity, here are your current action steps:

  • Get your application submitted no later than July 31, 2020
  • Be on the lookout for an email from kate@katedoster.com / smilesquad@katedoster.com by August 5th to see if you were selected.
  • If you are chosen you’ll be asked to:
  • Sign your speaker contract ASAP (will be sent to you after you reply back Yes). 
  • Schedule your interview spot ASAP (if you want an interview) – you will be sent the link to sign up in the same email you get the link to your contract.  (Please note your interview will be cancelled if your contract isn’t signed within 48 hours of our call).
  • Provide your basic information once the link comes through (this will be in the email with your contract, and interview appointment link).
  • Sign up for your affiliate account.
  • Join The Big 3 Summit Facebook Group.

 

  • Let me know if you have any questions up to this point.

You will be provided with a PDF going over everything you must do if you are selected 

Dates

Here’s a roundup of your key dates:

    • Applications Submissions Due July 31, 2020
    • Decision emails sent no later the August 5 to all those speaker who were selected. 
      Basic information:
      as soon as possible.
    • Presentation slot scheduled: as soon as possible.
    • Presentation / Interviews: must be submitted by Aug. 19th.
    • The Sales Booster Action Pack (All Access Pass) contribution information: submitted by Aug. 19th.
    • Promotional period: from Sept. 1st – Sept. 17th.
    • The Big 3 Summit dates: Sept. 15th, 16th, 17th.
    • The Sales Booster Action Pack (All Access Pass) cart closes: Sept. 18th.
    • Affiliate payouts: between Oct. 1st – Oct. 18th (honestly it’s 30 days after your lead purchases).

Something I missed?  Email me at smilesquad@katedoster.com or pop into the Facebook Group.